Input vs. Quality
The Animalz Content Marketing Podcast - A podcast by Animalz
It's one of the most rewarding and frustrating things about content marketing: the lack of correlation between the amount of time you put into an article, and the performance of that article. Pieces that you write in 30 minutes can outperform articles you spent weeks researching and writing and editing. Tapping into this phenomenon repeatedly = the content marketer's secret weapon.
