Behind “Behind the Post” ! Meet the Teacher Gone Social Media Manager

This episode of Behind the Post is not like the rest! You’re in for a treat as your host, Olivia Messina, takes the other side of the mic. Addie Peters is asking everything you want to know about being a social media manager! Tune in to hear why Olivia made the jump from teaching to B2B marketing and the biggest challenges and surprises that came with it. If you’ve ever wondered what it’s like to run social for a global brand, Olivia covers that too! She reveals her approach to social strategy, her secrets for planning content, and staying up to date on trends. This episode is fun, unfiltered, and peels back the biggest challenges behind working in social! Hot Topics: Social strategy for global brands from a B2B perspective Where B2B brands are missing the mark on social The greatest challenge for B2B social media managers